Analysis and Evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?

I believe that my audio project challenges that of a real radio introductory jingle. By closely following the codes and conventions I believe that I have accomplished the targets set. My audio project has closely followed the codes and conventions by keeping a clear and smooth running clip altogether whilst experimenting with the appropriate sound clips. I believe I have also accomplished good mixing and layering as there is no blank periods of sound and there is no sound clips that clash.

How does your media product represent particular social groups?

My audio project was set out for teenagers between 13 and 19. It represents a particular social group in many ways. Firstly it represents a social group by the sound clips that are used during the introductory jingle. There is a mixture of sound clips in this introductory Jingle. Most of them are up-beat and there is a couple of radio sounds that give the impression of a new age and adds a hint of technology to the project. Another way the audio project represents a social group is because of the presenter and the guest speaker. The presenter comes across as having a very amusing voice and the way he talks is also different to what you would expect.

What kind of media institution might distribute your media product and why?

I don't think many media institutions would distribute my audio project because I don't believe that they would think that it would be professional enough to distribute to a large audience. Also I think that my audio project may be considered to be a bit too childish for most radio stations as it is not very serious.


Who would be the audience for your media product?

The audience for my audio project would be teenagers between the age of 13 and 19 as I believe that how my radio jingle is constructed is appropriate to teenagers of this age. Also I believe that the presenter and the guest fit the role that this age group would find interesting.


How did you attract/address your audience?

I attracted the listeners with a catchy well thought through introductory radio jingle that had the right aspects to attract young people as it is up-beat and has a mixture of sound clips that would attract further listeners. The audience was addressed after the Jingle by a loud Presenter that has a dominant amusing voice that may of captured peoples imaginations and creative minds.


What have you learnt about technologies from the process of constructing this product?

I have learnt how to successfully use the application of GarageBand and most of its aspects. It was difficult at constructing the audio project at the beginning and I found out that it was hard getting the timing of each sound clip right. Also I found it difficult getting the volume levels right as sometimes the sound clips became distorted as they were too loud.